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Almost everyone has a favorite color, or if not a specific favorite there is at least a color choice out there that draws your attention more than others. Like that moment when you see a fancy automobile, or a shiny new appliance in your favorite color and think, "That color is SO me."

Your favorite color is said to define a big part of who you are, and can offer an inside look into your own personality and behavioral traits. Each shade of the rainbow triggers a certain psychological response and can change not only your mood but the mood of others around you. That being said, the color you choose to decorate your home or kitchen will also say a lot about you and the environment of your household. Whether or not you believe in the psychology behind your color choice, there's no denying that the shades you cover your home in can set the tone or mood of your surroundings.

When a color speaks to you, it speaks to you, and will most likely become the default shade you pick when faced with a color selection. Ever wonder what that color says about you and your own unique personality? With over 200 custom colors in our Big Chill appliance line, we are confident we offer the color that speaks to your individuality and will reflect the happiness you seek to bring into your home.

Every shade has a meaning. What's your color?


Red is said to be an appetite stimulant and is one of the most popular color choices in restaurants and food companies. If red is your favorite color, some might say that you are bold, boisterous, and full of energy.  Red is said to represent a spontaneous individual who is passionate and ambitious. The color red also has very high visibility, which is why it's used in stoplights and stop signs. Are you looking to stand out from the crowd? Red is the color choice to let the world know you live life to the fullest. 

Big Chill Retro Studio Refrigerator in Cherry Red, one of the 9 standard colors in our Retro Collection.
Red 2Big Chill Classic Refrigerator in Cherry RedTraffic:Carmine:RubyBig Chill Custom Colors: #3020 Traffic Red, #3002 Carmine Red, #3003 Ruby Red


Orange as a favorite color is said to represent a great need for socialization and a desire for human companionship. Orange is said to represent a need for respect and acceptance within a group setting, but also a need for personal physical or social challenges within your life. A bright and cheerful color, orange is immediately uplifting to the soul.

Orange was a popular color scheme for kitchens and homes of the 1960s and 70s, representing a positive change in society and an embrace of bold color schemes and accessories.

Orange 3Orange 4Big Chill Retro 30" Stove in Orange, one of the 9 standard colors in our Retro Collection.OrangeBig Chill Retro Studio Refrigerator in Orange.
2003 Pastel Orange, 2004 Pure Orange, 2010 Signal Orange
Big Chill Custom Colors: #2003 Pastel Orange, #2004 Pure Orange, #2010 Signal Orange


Yellow as a favorite color is said to represent happiness and a love of learning. It is said that if yellow is your favorite color you have a deep need for logical order in your everyday life, and love to express your individuality by creating new ideas and sharing your collected knowledge with others. Yellow is the color of sunshine, and will instantly invite warmth, love, and happiness into your home.

YellowBig Chill Retro Studio Refrigerator in Buttercup Yellow, one of the 9 standard colors in our Retro Collection.Yellow 1Big Chill Retro Original Refrigerator in #1023 Traffic Yellow, one of over 200 custom colors.1016 Sulfur Yellow, 1023 Traffic Yellow, 1037 Sun Yellow
Big Chill Custom Colors: #1016 Sulfur Yellow, #1023 Traffic Yellow, #1037 Sun Yellow


If green is your favorite color choice, it is said that you have a deep need to feel safe and secure, and a deep longing to love and be loved. You seek acknowledgement and acceptance for the everyday things you do, for you are typically down to earth and aware what other people think of you. It is said that a good reputation is very important to you, and lovers of green are often loyal, affectionate, and honest.

vintage-range-hood-style-hoods-best-cooker-golden-vantage-circuit-boardBig Chill Retro Original Refrigerator30" Retro Stove and Hood in Jadeite GreenGreenBig Chill Retro Studio Refrigerator in Jadeite Green, one of the 9 standard colors in our Retro Collection.
Green 2
Big Chill Retro Original Refrigerator in custom color #6021 Pale Green
Green 3
Big Chill Classic Refrigerator in custom color #7009 Green Grey with Nickel Trim12345
Big Chill Custom Colors: #6021 Pale Green, #6011 Reseda Green, #6018 Yellow Green, #6029 Mint Green, #7009 Green Gray


Blue is the most popular among the favorite colors and is said to represent a deep need for personal inner peace and truth. Lovers of blue are said to like to live their lives according to their beliefs. Blue also is said to represent your sensitive and reliable side and a consistent effort to think of others.

Blue in your household will instantly bring tranquility and harmony to your home. Blue is also known as being an appetite suppressant due to its refreshing sensory qualities.

Laura-U-Design-Vetrazzo-big-chill-2Big Chill Retro Original Refrigerator in Beach Blue, one of the 9 standard colors in our Retro Collection.BlueBig Chill Retro Studio Refrigerator in Beach Blue
Blue 2
Big Chill Classic Refrigerator in custom color #5020 Ocean Blue with Brass Trim5012 Light Blue, 5015 Sky Blue, 5017 Traffic Blue, 5005 Signal Blue
Big Chill Custom Colors: #5012 Light Blue, #5015 Sky Blue, #5017 Traffic Blue, #5005 Signal Blue


Purple as a favorite color is said to represent an artistic and unique individual, often very intuitive and interested deeply in spirituality. You are said to be active and compassionate, paying attention to the finer details and constantly analyzing and observing everything that crosses your path. You are usually a good judge of character, and a visionary with a great need to participate in humanitarian problems. A little moody sometimes? Maybe, but that's only because you experience and feel everything so deeply.

Purple 1Big Chill Retro Original Refrigerator in custom color #4009 LavenderPurple 3Big Chill Pro Refrigerator in custom color #4007 Purple Violet4001 Red Lilac, 4005 Blue Lilac, 4008 Signal Violet, 4009 Lavender
Big Chill Custom Colors: #4001 Red Lilac, #4005 Blue Lilac, #4008 Signal Violet, #4009 Lavender.


Pink is said to represent a loving, kind, soft, and sensitive individual, often with a nurturing and sensual side. Your romantic view of life brings you to have idealistic standards, with a sweet and charming side that often makes you a delicate and lovable individual. Pink represents femininity, and a deep need to be accepted and loved unconditionally.

PinkBig Chill Retro Studio Refrigerator in Pink Lemonade, one of the 9 standard colors in our Retro Collection.Pink 1Big Chill Retro Original Refrigerator in custom color #3014 Antique Pink3015 Light Pink, 3014 Antique Pink, 4003 Heather Violet, 4010 Telemagenta
Big Chill Custom Colors: #3015 Light Pink, #3014 Antique Pink, #4003 Heather Violet, #4010 Telemagenta.


Black as a favorite shade represents a strong-willed and determined character; a powerful individual who is not afraid to go after what they want. You can be demanding at times, perhaps, but black as a color choice is a timeless and sophisticated decision and will never go out of style.

Big_Chill_Classic_Straight-On-HORZ-T1Big Chill Classic 30" Stove and Hood in Black with Gold Trimbig-chill-640-hawthorn-5-04-17-kitchen-one-point-stove-webBig Chill Pro 48' Stove and Pro Dishwasher in Black
Big Chill Retro Studio Refrigerator in Black, one of the 9 standard colors in our Retro Collection.


White as a favorite shade is said to represent a neat, simple, and peaceful individual. Your love for this airy and angelic shade is said to represent a positive personality, and an optimistic outlook toward life and the future. People are drawn to you due to your bright nature, and you are usually very independent, self-sufficient, and detail-oriented.

WhiteBig Chill Retro Studio Refrigerator in White, one of the 9 standard colors in our Retro Collection.9001 Cream, 9002 Grey White, 9018 Papyrus White
Big Chill Custom Colors: #9001 Cream, #9002 Grey White, #9018 Papyrus White


Brown is the color of the earth, be it the color of wood, stone, or the soil beneath our feet. Brown is said to represent wholesomeness, grounding, and foundation, and can bring a comforting atmosphere when used in home decor and design. When used in the kitchen, warm brown tones are said to stimulate the appetite by creating a nurturing space. By using brown in your kitchen, you can create a connection with the earth that manifests feelings of stability and wholesomeness.

BrownBig Chill Retro Original Refrigerator in custom color #8002 Signal Brown8002 Signal Brown, 8007 Fawn Brown, 8024 Beige Brown, 8025 Pale Brown
Big Chill Custom Colors: #8002 Signal Brown, #8007 Fawn Brown, #8024 Beige Brown, #8025 Pale Brown

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